social media marketing

small business marketing strategy

Defining Your Small Business Marketing Strategy

“Marketing is simple, isn’t it? Just follow the corporate marketing pattern, right?” These are questions we receive often. Is small business marketing so different than corporate marketing? Is there a one-size-fits-all for business or nonprofit marketing? When discussing marketing strategy,…

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social media marketing

Marketing Myth #3: “Social media doesn’t impact sales or donations.”

The world of social media is an enigma. It’s a virtual existence in many ways, and though it connects us with those whom we may not otherwise have had the opportunity to connect with, it can (more often that not)…

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