visual media

small business marketing strategy

Defining Your Small Business Marketing Strategy

“Marketing is simple, isn’t it? Just follow the corporate marketing pattern, right?” These are questions we receive often. Is small business marketing so different than corporate marketing? Is there a one-size-fits-all for business or nonprofit marketing? When discussing marketing strategy,…

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photography and videography

Marketing Myth #4: “Professional photography and videography don’t matter.”

Whether you sell a product, provide a service or promote a cause, images bring your brand to life. They show people what you do, who you are and why they should connect with your small business or nonprofit. In this…

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